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 Education & transformation for fitness coaches & enthusiasts.

The Fit Advancement Mentorship (FAM) is the ultimate resource for gaining elite knowledge & skills through world-class education, real-time coaching, and a thriving community.

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Does this sound like you?

  • You've read a pile of books, endless articles, and perhaps even collected a couple of certifications, but still lack the practical know-how and confidence to design and implement programs that consistently get results.
  • You're second-guessing everything, from diet composition, to macros, meal pattern, food selection, supplements, nutrient timing, etc. — because everyone is preaching a different gospel. 
  • You're tired of slick gurus & influencers who claim to have all the answers to everything, yet you've tried their methods with mediocre, nonexistent, or even negative results.
  • You’re tired of feeling like the only one going through this—even though you know you’re not alone.
THERE IS A SOLUTION – INTRODUCING THE...

Fit Advancement Mentorship (FAM)

 

Are you ready to take control of your knowledge & effectiveness at getting results?

The Fit Advancement Mentorship (FAM) will teach you everything you need to know to achieve mastery in attaining (& maintaining) fitness goals. FAM is a unique, subscription-based resource that includes the following four departments:

  • Monthly Masterclasses with world-leading experts
  • Weekly Live Evidence Review — your questions, examined & answered through the research
  • Guided Transformation Challenges throughout the year
  • A private community of coaches, professionals & fitness enthusiasts
I'M READY TO JOIN

What's included in FAM:

MONTHLY MASTERCLASSES

FAM members will gain access to a monthly masterclass - in other words, a deep-dive video tutorial.

  • Each month, FAM hosts a live Guest Masterclass featuring a world-leading researcher, practitioner, or industry expert, with Alan hosting the discussion and member Q&A.
  • Each quarter, Alan presents his own exclusive Deep Dive—an in-depth, PowerPoint-based examination of an important, controversial, or emerging topic through the lens of the scientific evidence.
  • Masterclass topics and guests are shaped by current research, emerging issues, and the questions FAM members want answered most.
  • Every session is added to the FAM Masterclass Archive, creating an ever-growing library available to members on demand.  
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WEEKLY LIVE COACHING CALLS

These aren't ordinary coaching calls. Each week, Alan turns FAM members' questions into a live, evidence-based presentation—researching the scientific literature, building a PowerPoint presentation, and translating the evidence into practical answers.

In FAM, the community helps set the curriculum. Every week, members submit the questions they want answered most, spanning nutrition, training, supplementation, health, physique development, research, coaching practice, and more.

  • Member questions drive each week's presentation. Topics can range from the highly practical to the highly technical—and wherever possible, answers are grounded directly in the scientific literature.
  • This goes far beyond an off-the-cuff Q&A. Alan researches the questions in advance and prepares PowerPoint slides examining the relevant evidence, limitations, and practical implications.
  • Each ~60-minute live session includes open Q&A, giving members the opportunity to ask follow-up questions and dig deeper.
  • Every call is recorded and archived, creating an ever-growing library of evidence-based answers available to members on demand.

THE REAL-LIFE LAB: TRANSFORMATION CHALLENGES

This is where theory meets practice in high-stakes competition. This is the real-life lab, where dearly held beliefs, methods/philosophies, and protocols are put to the test. 

  • Transformation challenges will be held year-round, on a seasonal basis. 
  • Each challenge will be fun & enlightening. The winner of each challenge will earn a cash prize, increased credibility of the chosen method, and generate an interesting case study for educational & inspirational purposes. 
  • FAM members are not required to join the formal transformation competitions; this is an optional element that can serve as a "watch-and-learn" tool for gaining practical insights about the goals pursued. 
  • FAM members are free to engage in their own personal transformations outside of formal competition at their own pace while taking advantage of the masterclasses, live coaching calls, and relationships built within the community. Since formal, cash-prize challenges will be held seasonally, there will always be opportunities to compete if the desire ever comes up. 
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SUPPORTIVE ONLINE COMMUNITY 

Social support & camaraderie are powerful elements of long-term success. Here are some of the features of the lively online community:

  • The FAM community is hosted on a private platform that's free of ads, disturbing material, and distractions, unlike Facebook. 
  • The FAM community is a welcoming oasis for people from all walks of life. The different forums include General Fitness Discussion, The Noob Zone, Research & Studies, and Off-Topic/Non-Fitness Discussion. 
  • The FAM community includes regular interaction & access to feedback from Alan Aragon, and of course your peers & partners in our collective fitness journey. 
YES, I WANT IN!

FAM is for you if...

  • You want a higher standard of evidence-based education that's rooted in real-world success. (not just hypothesis, speculation, and pseudoscientific fluff).  
  • You want real-time guidance & practical coaching by the best in the industry.
  • You want consistent & productive interaction and relationship-building within a passionate & highly engaged community.
  • You want to challenge yourself and be held accountable for taking consistent forward steps towards accomplishing your personal and professional goals.
  • You want to create the best YOU while facilitating a path to greatness in others.
YES, I'M READY TO JOIN!

MEET YOUR MENTOR:

ALAN ARAGON

  • Experience & longevity in the field: Alan has worked in the fitness industry full-time in a range of capacities since 1992 (32 years & counting). 1992-2002: full-time personal training; 2002-2012: full-time nutritional counseling. 2012-the present: research, writing, education, & coaching.
  • Scientific publications: 30 peer reviewed articles (& counting), a combination of randomized controlled trials, systematic reviews & meta-analyses, narrative review, and position stands. Here's an interesting bit of trivia: all of these publications were by invitation from scientific organizations and research teams all over the world, recognizing the value Alan brings to the research realm. Alan was hand-picked by the International Society of Sports Nutrition to be the lead author of their Position Stand on Diets & Body Composition. 
  • Academic grounding: Alan holds a bachelor's degree in foods science & dietetics, and a master's degree in human nutrition. He also holds the original/"OG" NASM personal training certifications (both the Standard & Advanced) under the leadership of Tom Purvis & Mitch Simon. These paper credentials are listed last, since the most meaningful credential is the wisdom gained from field experience. 
In an industry often dominated by ego and hype, Alan stands out as a true friend, mentor, and role model. I hold the highest regard for his work ethic, his commitment to family and friends, and his ability to stay humble in the oversaturated world of fitness and nutrition. 
- Danielle Blasko
Alan has been an incredible mentor in my evidence-based journey. He’s helped me understand advanced research and apply it in practical ways for my own education as well as within my  profession of coaching. Alan is a true leader in the field, and I highly recommend his mentorship to anyone who wants to elevate their professional expertise.
- Seamus Sullivan
I’ve quickly realized how important it is to seek out trustworthy sources of information in an industry saturated with so-called “experts.” Just as important is having reliable mentors to turn to when I need guidance with clients. Alan has been that mentor for me. He’s not only someone who actually conducts research and knows it inside and out, but he also has a unique ability to explain complex concepts in plain language. Beyond his expertise, he is extremely humble, overly generous with his time, and genuinely one of the kindest people you’ll meet. For all these reasons, Alan is my go-to mentor and teacher. I’m incredibly grateful for his guidance, and I know I’m a better coach because of him.
- Karen Tate

GET STARTED TODAY!

Fit Advancement Mentorship (FAM)

Monthly Plan

$49/month

JOIN THE FAM!

Annual Plan

$499/year

Save $89!

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FREQUENTLY ASKED QUESTIONS:

The time to elevate your knowledge, skills, and results to the next level is NOW.  

I'M READY TO JOIN, LET'S DO THIS!